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Social Media Marketing

Social Media Optimization is the process of increasing awareness of a product, brand or event by using a number of social media outlets and communities to generate viral publicity. Social Media Optimization is therefore the process undertaken to capitalize on the huge traffic social networking websites can bring, thus increasing online sales and brand awareness. We Believe a Company should not only be present via Social Media, But also interact with its consumers. 60% of American interact with companies on social media networking sites and one out of four interact more than once per week. Consumer should feel both a stronger connection with and better served by companies when they interact with them in a social media environment.

A well executed video with the right title and content, can have huge viral impacts for your brand, especially if your video reaches the most viewed pages. There are also numerous other ways to optimize your videos, but coming up with an interesting concept and being aware of title, tagging, and thumbnail image, should each be key components of your strategy.

Process of Social Media Optimization

Identify Business goals, baseline and metrics for tracking the performance.

Identify KPIs and Objective social Media Mapping, habits, Motivations and influence.

After Determining business goals, identify which social media channels match the best.

Execute Social Media Optimization tactics for bringing together the client’s advertising plan.

Engage Relationship fostering Upfront, open and transparent Adding to the conversation.

Measure and Track the results of Social Media Optimization (SMO) activities we do.

Measure ROI Analysis data aggregation effort Optimization.

Deliver result reports and continuous improvement recommendations on a regular basis.

Creating and integrating YouTube videos

A well executed video with the right title and content, can have huge viral impacts for your brand, especially if your video reaches the most viewed pages. There are also numerous other ways to optimize your videos, but coming up with an interesting concept and being aware of title, tagging, and thumbnail image, should each be key components of your strategy.

Establishing Facebook pages, ads, updates and management

Facebook is a tremendously popular social networking site. Its massive reach provides compelling opportunities to connect with customers, both current and future, through fan pages, news feeds, groups, and throughout the site.

Establishing LinkedIn profiles, groups, connections, ads, updates and management.

LinkedIn could be a very effective resource for both you and your company. In addition to setting up a basic profile (with a followed link), you can also utilize groups, events, and answers to connect with a large online network.

Enhancing or developing an active company blog, posts and management

Best Way to establish relationships between other bloggers. By visiting different sites, and leaving quality messages, you can relationships with other bloggers and a regular interaction can be established. It also offers a great opportunity for the blogger to promote, his or her, own blog. Within the comments, links can be embedded, and these links work indirect advertisements or invitations.